Smartworld Developers has announced its entry into the fast-growing real estate market of Noida with the acquisition of a nearly 6-acre land parcel in Sector 98. The company plans to develop a large mixed-use project on this prime land located along the Noida Expressway.
The upcoming Smartworld Developers Noida Project will include branded residences, high-street retail spaces, and serviced homes. According to the company, the estimated sale value of the project is expected to cross ₹3,000 crore, making it one of the major real estate developments planned in the region.
Smartworld Developers Enters Noida Real Estate Market
The land for the project was secured through an auction for around ₹414 crore. This strategic land acquisition marks the official entry of Smartworld into the Noida property market.
The new Smartworld Developers Noida Real Estate Project will be developed on a 24,000 square meter (about 6-acre) site in Sector 98. The location is considered highly attractive because it is situated along the Noida Expressway and offers excellent connectivity to Delhi, Greater Noida, and other parts of NCR.
The project is currently in the final stages of approval. The company expects to launch the development soon, possibly within the next month, once approvals are completed.
Details of the Smartworld Developers Sector 98 Noida Project
The planned development will be a mixed-use project, combining residential and commercial components in one location. The project will include:
- Premium branded residences
- Serviced apartments
- High-street retail outlets
This Smartworld Mixed-Use Project in Noida will provide modern living spaces along with retail and lifestyle options. Such developments are becoming popular in major cities because they offer convenience, luxury, and better lifestyle experiences for residents.
The total development cost, including land and construction, is estimated to be around ₹2,000 crore. Once completed, the overall sale value of the project could exceed ₹3,000 crore, according to company estimates.
Smartworld Developers Noida Expressway Project to Offer Premium Housing
The Smartworld Developers Noida Expressway Project is expected to focus strongly on premium housing. According to the company, there is a growing demand for luxury homes in Noida, especially in the ₹8–10 crore price segment.
Property prices in this segment currently range between ₹25,000 and ₹35,000 per square foot. The company believes there is still a large demand gap for high-quality luxury residences in this price range.
Smartworld is also in advanced discussions with a leading global hospitality and lifestyle brand for a possible partnership in the project.
This collaboration may introduce international branded residences to Noida, offering a world-class living experience to buyers.
Noida Emerging as a Major Luxury Real Estate Hub
Speaking about the company’s expansion, Ashish Jerath, President – Sales and Marketing at Smartworld Developers, said that entering the Noida market is an important milestone for the company.
He explained that Noida is rapidly transforming into a major real estate hub due to strong infrastructure growth and rising demand for quality housing. Developments such as the upcoming Noida International Airport, improved road networks, and better connectivity are attracting more homebuyers and investors.
Jerath also noted that Noida is seeing strong demand from affluent families and professionals from South-East and East Delhi. Many buyers in these areas are now looking for modern luxury apartments rather than traditional independent floors.
Younger homebuyers in particular prefer fully managed apartments with modern amenities, security, and lifestyle facilities. This trend is expected to support the success of the Smartworld Developers Noida Project.
Smartworld’s Growing Presence in NCR
Before entering Noida, Smartworld had already established a strong presence in the Gurgaon real estate market. The company has developed several well-known residential projects in Gurugram, especially along the Golf Course Road Extension.
Some of its popular projects include:
- Smartworld Orchard
- Smartworld Gems
- Smartworld The Edition
- Smartworld Sky Arc
The company also recently launched Trump Residences Gurgaon, which was its first international branded collaboration and reportedly sold out within hours of launch. Another major development by the company is Smartworld One DXP, located along the Dwarka Expressway.
So far, Smartworld has delivered around 6.5 million square feet of real estate, while nearly 20 million square feet is currently under development.
Future Growth Plans
With approximately ₹40,000 crore worth of assets under management, Smartworld Developers is focusing on expanding its presence across the NCR region. The company is also planning to go public in the coming years as part of its long-term growth strategy.
The launch of the Smartworld Developers Sector 98 Noida project is expected to strengthen the company’s position in the premium real estate segment. With its prime location on the Noida Expressway and the combination of residential and retail spaces, the project could become one of the notable developments in Noida in the coming years.